A study done last year revealed the number of m-commerce transactions is anticipated to surpass e-commerce transactions by the end of 2019. Over the last two decades, the retail sector has evolved dramatically, from brick-and-mortar outlets to online retail stores, and now connecting with customers via eCommerce mobile applications
E-commerce sector is flourishing on the global scale, small to big e-commerce industry players are spending a tremendous amount of money to give their customers the freedom to shop on the go.
The amount of smartphone users has increased ever year, the way eCommerce businesses reach out to users has changed.
Before we go any deeper, let’s take a look at the “Table of Content”
- Reasons the M-commerce Industry is Growing
- Why Do You Need To Invest in an Ecommerce Store App?
- Reasons the M-commerce Industry is Growing
- Checklist When Building an Ecommerce App
- iOS vs. Android-Which Mobile Platform is Preferred For Building an Ecommerce App in 2019
- Key Aspects of Building an Ecommerce Store
- Must-Have Features of An Ecommerce App
- The Perfect Team Structure When Building An Ecommerce App
- Cost of Developing An Ecommerce App
- App Optimisation
Reasons the M-commerce Industry is Prospering
Here, we’ve gathered together a few worth referencing reasons that have added to the taking off fame of versatile trade applications:
Improved Usability
Have you at any point asked why internet business goliath Amazon is continually placing in money related and HR to stay up with the latest?
The explanation is entirely basic; educated individuals of this age lean toward cell phone applications over work area perusing.
Push Notifications
Some people may take App push notifications as an unwanted feature, but most online shoppers want this feature, notifications of sales, discounts, and new products or services.
Better User Experience
From the customer perspective, shopping through a mobile store is user-friendly than browsing through a multitude of web pages to find the right product they want.
A dedicated e-commerce smartphone application demands less bandwidth than a full-fledged e-commerce portal. Plus, your customers don’t need to remember the URL.
Why Do You Need To Invest in an Ecommerce Store App?
Several influencing reasons that suggest you must seriously consider a mobile application for your online retail store-
Higher Revenue
A recent report set mobile applications to be anticipated to drive $188.9 billion in revenue in 2020.
User-Friendly
E-commerce portals, mobile retail stores are less on complexity; therefore, allow App developers to deliver the best user-friendly experiences.
Interactive
E-Commerce mobile applications have improved UI/UX design, which is generally interactive & intuitive. This ultimately contributes to longer App time and higher odds of turning a lead into a sale.
Build Brand Loyalty
The exclusive discount coupons and daily deals play an integral role in establishing brand loyalty among your potential customers.
Checklist When Building an Ecommerce App
- Easy navigation
- UI/UX with right features
- Visual appeal
- Brands integration if at all you are into multi-store eCommerce
- Inventory management
iOS vs. Android-Which Mobile Platform is Preferred For Building an Ecommerce App in 2019
iOS and Android have become a trending cat-and-mouse race in recent years. Therefore, people from the eCommerce sector are finding it tough to decide on the appropriate platform for their eCommerce App. But, below we throw light on the technical differences-
Complexity of Development
Technically speaking, creating an iOS application is way less complicated than building an Android App. The iOS applications are developed by a powerful and intuitive coding language known as Swift, whereas the Android apps are still preferably coded in the core Java language.
Development Time
Since the complexity involved in building an iOS application is quite less, the development time is 40-50% less than the Android App development.
Development Cost
The development cost of an application is mainly determined by the features and functionality you want to incorporate into your smartphone application. However, Android development is costlier than iOS because of its longer development time.
Publishing Process
Although the iOS applications are easier & quicker to develop, the publishing process is quite lengthy, takes around 14 days for your application to be finally live on the iOS store.
Key Aspects of Building an Ecommerce App
Understand Your Competition
Never underestimate your competition. Don’t jump the gun, understand everything about your competitor to set up your plan.
UI/UX Design
A thoughtful UI/UI design will create an engaging frame for your eCommerce application. This involves establishing smooth transitions, and having am an eye-soothing color scheme, along with visually-appealing functionality to your App users.
You’ll have to implement smart branding tactics to strike a chord with the minds of your App users. The logo design is also has a big part, as this allows your prospective customers to identify your brand quickly.
Image Quality
As you are building an eCommerce application, it is a flat out easy decision to ensure that the App must have the usefulness to show high-goals item pictures. The top notch pictures are likewise a piece of the cutting edge advertising strategy as they charge individuals into purchasing items. Also, incorporate the zooming usefulness to give your planned purchaser the opportunity to have a more critical take a gander at the item.
Must-Have Features of An Ecommerce App
- Signup/Sign-in
- View Offers
- Product List
- Shipment Tracking
- Product Details
- Add to Cart
- Image & Video Gallery of Products
- Add Product to Wishlist
- Multiple Payment Options
- Voice Search
- Image Search
- Return/Exchange Product
- Rate Product
- Discount Codes
- Instant Checkout
- Notifications
The Perfect Team Structure When Building An Ecommerce App
You’ll be requiring the expertise of the following IT personals for building a dedicated mobile app for your eCommerce store.
- Project Manager
- Android/iOS Developer
- Quality Assurance Expert
- UX/UI Designer
Cost of Developing An Ecommerce App
building your eCommerce App depends on three factors. Number One is what kind of , second is functionality, and the last will be which platform you will use for it.
App Store Optimisation
App Store search is still by far, your best chance to reach out to your audience, the organic discover is next to impossible unless you feature in the list of top Apps on iOS or Android store. Therefore, App optimization is the need of the hour. It involves writing title, descriptions for the App while adhering to the fundamentals of App search engine optimization. Contact us at Taiwan Web Design and SEO Services for more details.